Connecting Brands
to the World 让品牌
联动世界

Founded in Shanghai, SIMPLE GROUP is a one-stop global e-commerce platform. What began as an e-commerce operation has grown over sixteen years into a group spanning import & export trade, e-commerce operations & consulting, brand marketing & new media, cross-border e-commerce and brand investment. 新浦集团（SIMPLE GROUP）创立于上海，是一家全球化电商一站式平台。从电商运营起家，十六年间成长为覆盖进出口贸易、电商运营与咨询、品牌推广与新媒体、跨境电商、品牌投资五大板块的集团企业。

We were among the first in China to take manufacturing brands such as Haier, MeiLing and Shangling online on Tmall and JD.com. From 2015 we expanded internationally, becoming the exclusive operator of JD Worldwide's Europe Pavilion, and later established companies in Hong Kong, the UK and Japan, with offices in Spain, Germany and South Korea — building a truly "buy global, sell global" network. 我们在中国率先服务海尔、美菱、上菱等制造品牌上线天猫与京东；2015 年起布局国际业务，成为京东欧洲馆独家运营商；此后陆续在香港、英国、日本设立公司，在西班牙、德国、韩国设立办事处，构建起「买全球、卖全球」的贸易与服务网络。